This is the Venucia e30 EV for the China car market

2 min to read
Jun 4, 2014 1:06 PM CEST
W.E. Ning

This is the new Venucia e30 EV, ready for its launch on the China car market in September. Venucia is a sub-brand of the Dongfeng-Nissan joint venture, and the Venucia e30 is based on the Nissan Leaf. This makes Nissan the first automaker to launch a fully modern EV under a sub-brand in China. Other automakers, most notably Volkswagen with Kaili and BMW with Zinoro, prefer to work with outdated technology.

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Based on the Leaf but the materials seem t0 be of a cheaper kind.

Power train is the same as in the Leaf: an electric motor with 110hp and 280nm. Top speed is 144km/h and range is currently set at 180 kilometer, whereas the latest Leaf has a range of 200 kilometer.

Price will start around 400.000 yuan but green-car subsidies of central and local governments can bring that down to about 355.000 yuan.

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White color makes the e30 look even more smooth. Nissan takes the Venucia sub-brand very seriously, again unlike most other automakers who consider it all a burden. The sub-brands are more or less forced onto the joint venues by the central Chinese government in pursue of automotive technology.

Where other automakers are just pretending to setup a sub-brand Nissan saw an opportunity,  and actively built Venucia into a sales success. The Venucia e30 won’t add much to that but will make the Chinese government very happy, and that is worth a lot as well.

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